Sellers Guide

Everything you need to know about selling a home.



The real estate transaction is complex – and navigating you through every step of the sale is my expertise.

  • Initial meeting, walk-through and needs analysis
  • Sign listing agreement
  • Prepare your property for sale: staging, photography, etc.
  • Establish a competitive price
  • Officially list your property
  • Launch “just listed marketing campaign
  • Start showing your house and hold open house
  • Receive and present offers
  • Negotiate contract
  • Go under contract
  • Facilitate inspection process
  • Negotiate any issues
  • Oversee appraisal
  • Coordinate and prepare for further inspections
  • Final walk-through
  • Close!

Your Custom Marketing Plan

With 95% of buyers looking online at some point in their home search, mastering the digital space is a must. My award-winning suite of technology marketing tools in combination with my market expertise will deliver optimized search, social media and email campaigns to ensure your listing shines online. It is my goal to provide innovative digital marketing strategies to ensure the right buyers find your property and take action.


Your Buyer

The savviest marketing plan is one that targets the channels buyers are already using to find homes. From optimized internet exposure to networking with local agents, I’ll work diligently to find your buyer as fast and efficiently as possible.


National Association of REALTORS®

Profile of Home Buyers and Sellers 2018


Promotional Assets



Media Plan

Property Brochure

Develop a property brochure to be distributed during property showings

Just-Listed Flier

Produce a just-listed flier to feature during property showings

Just-Listed Postcard

Send a direct mail just-listed postcard to the surrounding area, and similar neighborhoods

Captivating Staging

Open House Strategy

My App:
The Seamless Way To Sell


When middle-of-the-night questions come up and you want real-time information about the status of your transaction, Guide is your go-to. Guide informs you on the action plan for every step of the selling process. Paired with my expertise, you’ll know where we’re at, what to do and what’s ahead.


Get real-time stats on your neighborhood and understand at a glance which nearby homes are selling and for how much. Then, take a peek at any neighborhood across the country to view lifestyle and market trends, local restaurants and more.


Even after close, keep tabs on all things real estate with Feed – your source for neighborhood updates, emerging market trends and more. And, when you’re ready to buy or sell in the future, I’ll be ready to help.

Now, selling your property and keeping in sync with me has never been simpler.

My app makes achieving your real estate goals more accessible than ever before. Get to know my favorite features before you take it for a spin.